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Burberry CEO Ahrendts gets ready to wear Apple

Less than two weeks ago Burberry CEO, Angela Ahrendts joined SImon Constable on WSJ Live to talk about enhancing the longevity of a heritage brand using social media; last night it was announced she’ll join Apple as Senior VP of Retail and Online stores. In doing so, she follows another fashion leader, Paul Deneve the former CEO of Yves Saint Laurent to Apple. No-one’s quite sure what Deneve does in his role as a vice-president of Apple – he reports to Tim Cook and works on some ‘special projects’.



Less than two weeks ago Burberry CEO, Angela Ahrendts joined Simon Constable on WSJ Live to talk about fashion in the digital age and how a heritage brand stays nimble it was announced last night that the nimble Ms Ahrendts herself will join Apple next spring as Senior Vice-President of Retail and Online stores. In moving to Apple she follows another fashion industry executive, Paul Deneve the former Chief Executive of the iconic fashion house, Yves Saint Laurent. No-one’s quite sure what Deneve does in his role as a vice-president at Apple – he reports to Tim Cook and works on ‘special projects’, that’s been read as a euphemism for wearable in the press recently

Having met Tim Cook for the first time only last January, Ahrendts most recent public association with Apple was during the iPhone 5s launch when Burberry shot, and streamed their Spring 2014 runway show on Apple’s new iPhone. Particularly, she understands the growing agnosticism of consumers and with Apple’s retail stores under pressure she’ll bring an awareness and deftness of touch that John Browett the former Dixon’s chief couldn’t.

Is this simply a move by Apple to join the wearable fray? Probably not as Ahrendts has done a remarkable job in rejuvenating Burberry and her brand consciousness and protection brought the 150 year old company back from the brink of being an icon nearly relegated to the sale-bin as its brand was allowed to dissipate in the early 2000s, with a woefully mistimed mass market commercialisation.

I am profoundly honored to join Apple in this newly created position next year, and very much look forward to working with the global teams to further enrich the consumer experience on and offline,” said Ahrendts. “I have always admired the innovation and impact Apple products and services have on people’s lives and hope in some small way I can help contribute to the company’s continued success and leadership in changing the world.Angela Ahrendts

Apple’s retail stores, although under pressure to perform don’t need the same resuscitation  as Burberry did but they do need a polish and Ahrendts can bring the caché back and she knows how online, social and mobile commerce fit in to the new multi-channel retail landscape and for the first time at Apple, online and retail stores will have the same boss, evidence that Apple is keen to embrace the multi-channel retail model that companies like John Lewis have proven works. What Ahrendts has to do is fuze the brilliant social success of ASOS with a powerhouse brand that’s losing market share in sectors it invented – a challenge that Tim Cook is betting she’s able for, describing her as the ‘wickedly smart’ ideal person for the job.

And then there’s Paul Devene, the Belgian businessman who ran Yves Saint Laurent. His joining Apple, rather than Ahrendts, is evidence of the wearable move within Apple. Devene knows Apple well having worked in Apple Europe for much of the 1990s. So while Ahrendts will up the game for retail the question remains, what are Paul Devene and Apple legend Bob Mansfield getting ready to wear?

External links and references

  1. Angela Ahrendta joins Apple : Apple Press Release
  2. Paul Devene : Recruited by Apple : Engadget : 2011
  3. Financial Times: Women at the top
  4. Burberry deny Chris Bailey was about to leave as Ahrendts joins Apple: Daily Telegraph
  5. Ahrendts Forbes profile
  6. Dixons chief leaves Apple : October 2012
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The Mc Ginn sisters on Newstalk: Down To Business

Grace, Sarah and Jennie Mc Ginn know fashion. They know it inside out and back to front: OPSH.COM then will make sense when you think about it. An aggregation platform for the female shopper, it will launch in September after a years work. A couple of weeks ago, the serial entrepreneurs joined Margaret E. Ward on Newstalk’s Down To Business to talk about how they got here, and where they’re going.



Grace, Sarah and Jennie Mc Ginn know fashion. They know it inside out and back to front: in that context OPSH.COM makes perfect sense. An aggregation platform for the female shopper, it will launch in September after a years work. A couple of weeks ago, the serial entrepreneurs joined Margaret E. Ward on Newstalk’s Down To Business to talk about how they got here, and where they’re going.

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Why I’ll miss Vizify



Build a personal website in seconds, that’s what Vizify’s strap line used to say. It caused a stir when it launched and people started talking about it: Use Vizify to monitor and improve how you use Twitter wrote blogger Brian Thomas Humek, while Andrew Couts wrote about how it knows (well privacy is history) everything about you.

I forget how I found Vizify, but I’m glad I did. I’m really not sure how I used it or how often, but it’s a remarkably simple to use tool thats not so much a personal website like, but a social business card. And when I used it, it honestly made me smile, sort of HootSuite meets WayBack Machine, but in 30 seconds. . The stand out feature is the micro-video it creates from your social posts, adding royalty free music, your top interactions and connections, and to prompt self-reflection if your fitness tracker has failed yet again to go in to sleep mode for a week, a useful little chart of when you Tweet the most.vizify_001

So as a result of the Yahoo! acquisition, Vizify will be ‘sunsetting’ the service, so now new sign-ups or paid plans and the service sill archive your profile until September. On their website, they don’t talk about the specifics of how they’ll bring Vizify to Yahoo!, but it’s fair to assume the service will be reappear at Yahoo! powering part of your Yahoo! account in an animated portrayal of the social elements of your profile encompassing your college details (a la, your blog posts (Tumblr) and your images (Flickr). It’s a good acquisition for Yahoo! giving them a a tool to combine images : aesthetics : social in to a catchy little box that is made for mobile. So no more grim avatar in your friends profile photo, instead a rich, animated informative overview of who they are and who they talk to.

It’s a good day for Yahoo!, more components for the revival of the web’s biggest sleeper, it’s a good day for founders, former Monsoon Commerce colleagues, Eli Tucker, Todd Silverstein <> and Jeff Cutler-Stamm, and investor Jonathan Sposato  but I’m not quite leaping with joy. I’ll miss Vizify; those videos, the quick interaction overview and the shock of seeing when I Tweet most; the sun’s setting one of the coolest, sharpest little tools the web’s served up in a while. Hurry up Yahoo!.

External links & references

  1. Read the announcement at
  2. The state of information visualisation, 2014: Robert Kosara
  3. Yahoo! acquires data visualisation star : InfoWorld

Yahoo timeline image by: Yahoo : Review CC Licence


Vizify statement

As part of our transition to Yahoo, we will no longer be allowing new signups or purchases of paid plans. We will also be sunsetting the Vizify service.

What does this mean for me?

As an existing Vizify account holder, look for an email in the coming weeks with more details. But for now, to make the transition process easier on you, we’re taking a few extra steps:

  • For all bioholders, free and paid, we’ll be providing a way for you to opt-in to “archive” a snapshot of your current bio that will remain live at the same URL through September 4, 2014.
  • For those of you with a current paid plan, we’ll be issuing a full refund for everything you’ve paid Vizify.
  • For Premium customers who registered a domain through Vizify (like your-name .com), we’ll be providing instructions so you can assume ownership of your domain, free of charge.

What do I need to do?

You’ll be getting an additional email from us next week with steps you’ll need to take. In the meantime, see our FAQ.

– Team Vizify

For any bioholders who do not opt-in to archive their bio by April 7, 2014, the Terms of Service will terminate and all licenses granted to you will be revoked on April 7, 2014.

Vizify is a registered trademark. Copyright 2014. All rights reserved. 812 Washington St. #800, Portland, OR 97205

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Building Information Modeling, this could be big. Honestly.



Building Information Modeling is not a glamorous phrase that conjures up images of turbo-charged start-ups around the world, full of enthusiastic coders adding another million dollars of shareholder value with every keystroke. It is a sector though, that is attracting the interest of tech investors – and that’s generally a clue as to the importance of an emerging industry. Building Information Modeling isn’t a new sector, the concept has been around for almost forty years, but it was only a decade ago that BIM became an ‘industry’ following a publication by CAD company Autodesk. With BIM software you create models of buildings or facilities – but not just CAD images traditionally used by architects and builders, but models that display other characteristics of buildings, for example the functional characteristics of a site. So you add digital images or files that show the air-conditioning system due to be fitted but what if you could get the manufacturers of various air-con systems to give you digital files for various types and capacities of cooling system?

[funky_quote align=”left”]“Technology companies are becoming the bright spot in the economic outlook based on their increasing role within macro-economic environments, 2013 has demonstrated the sector’s vibrant activity and its contribution to the global economic recovery. ” — Alex Vieux, Chairman, Red Herring.[/funky_quote]The power consumption, physical and aesthetic impact of building facilities can be examined, or ‘modeled.  What if you could add images and accompanying technical information about the walls that will be erected inside the building, and on those walls you could digitally ‘paint’ the exact type of covering or paint to be used. With manufacturer information integrated into the design and modeling process you could end up knowing how a building will look, feel and sound when people are in it.  Data assisted decision making from concept, through design and construction right through the life of a building and how its eventual demolition will impact a landscape and community.

BIMobject®, a leading Swedish BIM software provider has announced it’s been selected as a candidate for Red Herring’s 2013 Top 100 Global award. which recognises the year’s most promising private technology companies and entrepreneurs, which will be awarded on November 20th.The inclusion of

External Links & References

  1. Examine products at
  2. BIMObject : YouTube channel
  3. Red Herring Global 100 Awards
  4. National BIM Library : NBS
  5. BIM Working Groups : Saved Google Search
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