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Newstalk: iBeacons & The Future of Retail

Today on Down To Business with Bobby Kerr we chatted with Dermot Daly the founder and CEO of Tapadoo about iBeacons, a technology that I believe can change retail, for the better, forever. Sharp retailers and venue owners are following Apple and Major League Baseball in putting these cost-effective little Bluetooth LE devices in stores and places like museums around the world to personalise the customer experience in way that was unimaginable five years ago.