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IFA Berlin

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What’s selling right now, and what’s next?

At the heart of the resurgence in television makers lies the fact that television programmes are just so good now; from Homeland to Mad Men, the best actors, directors and writers are all making TV, rather than films. Live interactive TV like X-Factor lend themselves to communal home viewing. Add a sluggish economy to the mix, with people staying home more and you see the scene is set for more TV - and more of us watching TV together.
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