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Proximity Marketing

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An iBeacons demo : for a fictional Newstalk café

Dermot Daly the founder of Tapadoo came in to talk recently about iBeacons on Newstalk's Down To Business with Bobby Kerr. Before Dermot came in, he created a demo app - a fictional Newstalk Café so we could see how users with smart-phones interact with beacons as they visit different locations, and even different spots within locations.